Bud Light Goes ‘Willy Wonka’ With Superbowl Ticket Contest

Bud Light is the official sponsor of the NFL, and if you've ever been to a game, you've over paid for it. But Bud is totally affordable in the stores, and has an incredibly fun contest going on right now! You've got to find the Golden Can! Yes, much like the Golden Ticket in Charlie and the Chocolate Factory, Bud has put 37,000 golden cans in specially marked packs of beer around the country. If you find a can, you're supposed to take a photo with it, and upload it to Instagram, Facebook, or Twitter and use the hashtags #SBTix4Life and #Sweeps.

Six winners per week (from now until Jan 13) will win a pair of season tickets to their favorite team, and the grand prize winner will be drawn the week of Jan 16th. Dude, I'm totally down for this contest. Now you CAN go online and print off a label (lame), but searching for that can will be WAY more fun! Whomever came up with this marketing idea is a genius! Get the full details and rules here. Good luck!

PS, If I win I want a Golden Goose too, and an Everlasting Gobstopper!