We're getting ready for the 2012 Regional Business-To-Business EXPO Oct. 24 and are super excited for the keynote presentation by John Formica. A former customer relations expert at Disney, he's coming to teach Tri-Cities business owners how to provide "magical" customer experiences.But that's not all! Here are the details:

"The Expo is the region’s premier business-to-business event for companies and organizations looking to launch or grow their business in today’s economy. Discover business solutions with timely and relevant information from breakout sessions and a featured morning seminar. Find new vendors, strategic partners and clients as well as initiate and develop business relationships. It’s a one-day power sales and networking event."

• Gain qualified leads

• Expand your visibility

• Learn from industry experts

• Enhance your brand awareness

• Discover products and services to improve your company's productivity

• Discuss challenges and receive advice on issues facing your business

Visit the website here to register now or learn more about becoming a vendor or sponsor featured at this event open to the public with admission only costing a business card! The Expo will go from 1:30 to 5:30 p.m. Breakout sessions will be from 2:30 to 4:30 with a Shmooza-Palooza Networking Party from 4:00 to 5:30.