Scandinavian Toys"R"Us licensee Top-Toy has taken a new approach to making sure kids get what they really want for Christmas: a fully gender-blind catalog that erases the line between boys' and girls' toys.
We know, we know—it's only September. When it comes to toys, though, it's never too early to start thinking about the holiday season, especially for retailers. It is big business. Huge business. The buying frenzy of the holidays can comprise 40 percent of the total annual profit for a toy store. Wit…
Holiday sales may be up this year, but some retailers have still managed to find the cloud in the silver lining: unlike years past when hot commodities like Tickle Me Elmo or Zhu Zhu Pets pushed parents into buying frenzies, no single toy has broken away from the pack as a runaway hit.
According to a Harris Interactive survey of adults planning to buy children’s presents this holiday season, the most popular kid’s gift items — more popular than video games, board games and dolls — are books.